By Justine Castellon The lifeblood of the banking industry is retail, and it’s no surprise that some of the best innovation and strategic focus take place at the magical place where actual consumers meet actual banks. Retail banking to those who are not well-versed to banking and finance is a typical mass-market banking which aims [...]
Filed under: banking and finance, consumer strategies, customer relations management | Tagged: advertising, brand-consumer relations, consumer strategies, CRM, CSR, dwight leyco, innovation, justine castellon, marketing, public relations, retail banking | Leave a Comment »
